The ability to communicate effectively with your clients, colleagues, employees, or your employer is essential, no matter what industry you work in. Especially now, in the digital stretch people must know how to effectively send and obtain messages in person as well as via phone, email, and social media. So, how to talk to them that they would listen and how to listen so they will talk?

First at all, give your audience entire attention. Focus fully on your conversation, on the person, his emotion, ton of his voice, content, and non-verbal messages; gesture, facial expression could tell you more than words. Be aware that people from different countries and cultures tend to use different non-verbal communication. So, it is important to take culture, religion, gender, age, and emotional state into account to analyse none-verbal messages. Do not judge. Accept diversity. People have different views, experiences, and needs. Adapt your language, style and volume to your audience. Ask for clarification and explanation. Do not be afraid of pause. This is incredibly special part of any conversation. It testifies thoughtfulness, reflection, consideration, and decision making.

Listen to understand not to replay!